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Coffee in the World: Trends and Opportunities in Global Markets

March 29, 2023
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Coffee is one of the most consumed beverages in the world. Its industry undergoes a constant globalization process that develops new trends and consumer consumption habits. We examine the most relevant data in the market across three regions of the world: The Middle East, North America, and Europe.

In summary, coffee markets in the Middle East, North America and Europe share common characteristics, such as the preference for specialty coffee and the growing demand of coffee grown sustainably and ethically. However, there are also significant differences in terms of flavor preferences, related innovations and price. Understanding these characteristics allows knowing the opportunities these regions offer the market first hand in the future.

References

¹ Innova Markets Insight, Category Review, Coffee, November 2022.

 ² Euromonitor international datagraphics 2022

 ³ Euromonitor international datagraphics 2008 – 2027

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Coffee is one of the most consumed beverages in the world. Its industry undergoes a constant globalization process that develops new trends and consumer consumption

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Carrera 4 No. 16-50,
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Chinchiná, Caldas, Colombia
Tel (+57) (606) 850 07 00 Ext. 309

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Halal

We satisfy the needs of Muslim consumers with the continuous and consistent production of Halal products.

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Ministerio de Agricultura y Desarrollo Rural | Alimento ecológico

Buencafé garantiza que el café verde se produce, siguiendo prácticas que protegen el medio ambiente de acuerdo con las reglamentaciones de cada país (europea CE 834/2007 & CE 889/2008, americana NOP, Japonesa JAS, inglesa Soil Association, colombiana resolución 00187 y coreana), lo que significa su carácter orgánico inicial.

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Comunicado de nuestra directora

En Buencafé hemos sido conscientes de la sostenibilidad desde nuestro nacimiento, cuando el término apenas empezaba a tomar fuerza en el mundo.

En sus 49 años de historia, la fábrica ha tenido cuatro ampliaciones (1983, 1997, 2008 y 2019), ha actualizado y perfeccionado la tecnología de sus procesos productivos, ha elevado su producción diversificado e innovando el portafolio de productos, ha expandido sus fronteras comerciales y ha alcanzado altos reconocimientos y certificaciones nacionales e internacionales, tanto a nivel de sus productos como de los sistemas de gestión de calidad, inocuidad, gestión ambiental, seguridad y salud en el trabajo, entre otras. Buencafé fue la primera empresa de Colombia en certificarse en la ISO 14001 y hoy cuenta con 25 certificaciones.

La apuesta de Buencafé hoy es consolidar la sostenibilidad en cada iniciativa que proponemos, desde la fórmula de creación de valor sostenible en los tres aspectos esenciales: económico, social y ambiental.

“Vivir el optimismo como una fuerza transformadora para crear valor sostenible en el mundo del café” es el propósito superior que guía el trabajo diario de todos los que conformamos el equipo de Buencafé. Ese es el centro de nuestra cultura, de nuestras decisiones, de nuestra estrategia, de nuestro estilo, de nuestras conversaciones y relaciones, y así queremos inspirar a otros multiplicando nuestro impacto en todo lo que hacemos.

Los invito a conocer nuestra ruta de la sostenibilidad.

GMP

Estamos certificados en buenas prácticas GMP garantizando la integridad del proceso de fabricación de alimentos y su conformidad con los reglamentos de seguridad alimentaria para Buencafé

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Letter from our Director

At Buencafé we have been conscious of sustainability since our beginning, when the term had just begun to be mentioned in the world.  

Over our 49-year history, the factory has had four expansions (1983, 1997, 2008 and 2019). The technology behind production processes has been updated and perfected. Production has increased, diversifying and innovating the product portfolio andour commercial scope has expanded. We’ve achieved national and international certifications for our products and for our quality, safety, environmental management, and occupational health and safety management systems, among others. Buencafé was the first Colombian business certified in ISO 14001 and nowadays has 25 different certifications.

The commitment today is consolidating sustainability in each and every initiative we propose, tackling the creation of sustainable value in the three essential pillars: economic, social and environmental.

“Living optimism as a transformative force to create sustainable value in the world of coffee” is the highest goal that guides our daily actions. Is the center of our culture, our decisions, our strategy, our style, our conversations and relationships. Is how we  inspire others and multiply the impact of everything we do.

I invite you to learn about our sustainability path.

BASC

With the BASC certification, we assure our clients and control entities of the confidence and security in our production chain, and in our overseeing and controlling of the production, packaging, and transportation processes of our product against illicit trafficking.

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BRC British Retail Consortium

Supported in GFSI systems, recognized internationally, we produce safe, authentic and high-quality food products satisfying the needs of our clients and markets.

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IFS

Our risk-based focus allows production of safe and high-quality products offering confidence and recognition for our clients.

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ISO 22000

Our safety system is based on the analysis of hazards and critical control points (APPCC), always incorporating Good Manufacturing Practices.

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ISO 9001

We offer reliable products to our clients, complying with the highest quality standards with which our products are processed by committed, responsible and highly trained personnel.

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ISO 14001

We guarantee that our product is processed with ecological conscientiousness, conserving the environment and natural resources.

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ISO 45001

At Buencafé we utilize work practices that continually reduce risks, always taking into account the safety of those we work with.

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Fairtrade

At Buencafé we produce socially responsible products contributing to the improvement of the quality of life for coffee producers, guaranteeing fair prices, good working conditions and a sustainable environment.

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Rainforest

We support sustainable agriculture via sourcing and the transformation of Rainforest certified coffee.

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PATHWAYS THAT CONNECT
OPPORTUNITIES

Ambassador Paula Andrea Henao

ROADS FOR A FUTURE

Infrastructure

Access

Rural roads

Create access roads for the transportation of families, communities and coffee to population centers.

BETTER LEARNING SPACES

Infrastructure

Education​

Youth

Improve the rural schools infrastructure, such as bathrooms, kitchens, water filters, classrooms, sports infrastructure, libraries and furniture.

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on these initiatives!

SOWING TOMORROW

Ambassador Camila Carmona Villegas

WOMEN COFFEE GROWERS SOWING SUSTAINABILITY BY REFORESTING WATERSHED

Women

Leadership

Reforestation

Unite women around leadership equity, sustainability and
planet carrying. Promote the creation of nursery gardens of
native species trees for the reforestation of watersheds.

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on these initiatives!

European Organic

At Buencafé we are aware of the environment. That’s why we’re aligned with the most rigorous organic agricultural standards which allows us to reach our different international markets, including the European market.

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Taiwanese Organic

At Buencafé we are aware of the environment. That’s why we’re aligned with the most rigorous organic agricultural standards which allows us to reach our different international markets, including the Taiwanese market.

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South Korean Organic

At Buencafé we are aware of the environment. That’s why we’re aligned with the most rigorous organic agricultural standards which allows us to reach our different international markets, including the South Korean market.

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Mexican Organic

At Buencafé we are aware of the environment. That’s why we’re aligned with the most rigorous organic agricultural standards which allows us to reach our different international markets, including the Mexican market.

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Colombian Organic

At Buencafé we are aware of the environment. That’s why we’re aligned with the most rigorous organic agricultural standards which allows us to reach our different international markets, including the Colombian market. At Buencafé we utilize green coffee which complies with the productive practices that protect the environment in accordance with Colombian regulations.

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Colombian Coffee

We utilize the geographic indication as a guaranty of origin guaranteeing the authenticity of the product and complying with the quality standards of Colombian coffee. In 2007, Colombian coffee was recognized by the European Union Commission as a protected geographical product. In 2013 the Swiss government conferred that same protection to Colombian Coffee.

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Denomination of origin

We utilize a certificate of origin for 100% Colombian coffee. This seal is used to highlight the quality recognized in Colombian coffee

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Kosher

We satisfy the needs of the Jewish community with the continuous and consistent production of Kosher products.

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Japanese Organic

At Buencafé we are aware of the environment. That’s why we’re aligned with the most rigorous organic agricultural standards which allows us to reach our different international markets, including the Japanese market.

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United States Organic

At Buencafé we are aware of the environment. That’s why we’re aligned with the most rigorous organic agricultural standards which allows us to reach our different international markets, including the United States market.

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Colombian Coffee

The Colombian Coffee logo with its distinctive triangle is symbolic of the Colombian coffee producer who works hard, produces a quality product, does things right, and brings an authentic product to market.

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TEACHING FOR PROSPERITY

Ambassador Karen Dayana Campuzano Henao

NEW SCHOOL

Education

Youth

Due to a shortage of teachers in rural areas, the FNC has developed a self-taught methodology to ensure the quality of education and a specific number of teachers according to the number of students.

UNIVERSITY IN THE COUNTRYSIDE

Education

Rural Youth

Technical Program

Providing young people in rural areas access to higher education without having to travel to the city.

ACADEMY BUENCAFÉ

Education

Rural Youth

Employability

Providing support for high school students in making vocational choices and offering opportunities for technical programs that meet the needs required in the Buencafé factory’s area of influence.

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on these initiatives!

ACTIONS THAT FEED AND ENSURE
A HEALTHY LIFE

Ambassador Luis Felipe Camargo Bonza

ZERO HUNGER

Food

Agriculture

Grow it yourself

Animal husbandry

Delivery of seeds and animals, food safety booklet and training for the management of orchards on their land and animal husbandry.

ECO-EFFICIENT KITCHENS

Health

Environment

To help transition the way rural families cook by burning wood into more safe way and healthier for them and their families.

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on these initiatives!

DROPS OF LIFE FOR THE COUNTRYSIDE

Ambassador Gerardo Carvajal Bedoya

WATER ACCESS FOR COMMUNITIES AND FAMILIES

Water

Infrastructure

Health

Access to drinking water for human consumption and improvement of rural supply. Guarantee the continuity of the water, adequate administration for the supply, through interventions and renewal of tanks, intakes, networks, individual purification, installation.

WATER FOR CHILDREN - SCHOOL’S FILTERS

Water

Children

Health

Give access to drinking water for children in rural schools with water filters.

WATERFOOTPRINT WATER

innovation

Environment

water reduction

Deliver eco-machinery for coffee washing process reducing the use of water and the contamination impact.

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on these initiatives!

NONGMO

With the NON GMO Project certificate, we offer our clients the guarantee that our products are not genetically modified at any point during processing from seed to market.

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